About Better Place Forests

Our Story

We founded Better Place Forests out of our own experiences and our desire to create a beautiful and permanently protected choice for our own families.

We want to change the conversation about death into one about beauty, family and life.

When Sandy Gibson was visiting his parents’ grave on his mother’s birthday on March 1st, 2015, he was struck by how badly he wanted a different place for his parents.

Standing in a historic cemetery in the middle of the city, he listened to a loud bus passing by, looked around at the fading tombstones and felt how strongly he wanted to be somewhere more beautiful and peaceful.

When he imagined what that better place could be, Better Place Forests began.

We are a team of Princeton, London School of Economics and McGill graduates who came together to try to build a more sustainable and beautiful choice for the people that we love.

We come from diverse backgrounds including landscape design and architecture, infrastructure development, software, and real estate but we all came together to create a natural, beautiful choice for families who choose cremation. If you would like to read more about why we founded Better Place Forests, read Sandy’s story [here], Brad’s story [here] or Jamie’s story [here].


Redwood Tree

A stunning redwood in the forest.

The Mendocino coastline.

A pathway in the forest in Mendocino.

Our Vision

Our goal is to create permanently protected, visitable spreading forests all over America and to give families the ability to create beautiful, low impact memorials that future generations will want to visit.

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Drop Us a Line

We believe passionately in our vision and always love discussing our forest, our vision for future locations, and why we believe spreading forests will be the norm sooner than most people think.

If you would like to speak at any time please email us at info@betterplaceforests.com or give us a call at 1-888-958-7674.

Our Location

We are located in San Francisco, California.

About Us

Better Place is based out of San Francisco and committed to creating sustainable, cremation-only spreading forests.

© 2017 Better Place Forests Co.
All Rights Reserved.

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Our Mission

At Better Place our mission is to provide every person and family the opportunity to leave the legacy of a more beautiful world.

We do this by memorializing your ashes in protected nature reserves in the most iconic locations in America.